There are many hybrid platforms on the web. But they can only be beneficial when you know what you want from them.
Not knowing your requirements can prevent you from utilizing the platform’s features effectively.
Hybrid platforms come with various options like a standard microsite, AR photo booth, AI matchmaking, etc. But how do you know which one you need for your business?
That is why we will look at five important questions to help you ascertain what you need from your learning experience software.
Let’s take a look:
1. What Features do you Need?
As we mentioned above, AI-enabled hybrid platforms come with multiple options. They include network tables, leaderboards, business card exchange, dynamic banners functionality, custom environment, browser base solutions, gamification, B2B meeting scheduler, notification, access control, and engagement with audio via emoticons, etc.
Therefore, you should create a list of all the features you would need for your event and hand it over to the platform’s support staff so that hassles can be avoided.
Also, ensure that you get 24×7 customer support available at your disposal so that technical glitches can be mitigated too.
2. How can you Minimize Entry Barriers?
People dislike downloading an application to attend a virtual meeting. Therefore, your virtual events partner should have a web-based solution that only requires a participant to enter their credentials after they click your link.
This will speed up the login process, and people can join the event at the last minute without waiting for the application to download.
Also, do not add hurdles like 2-factor authentication systems, as your link will likely be in the hands of registered participants only. 2FA will only complicate the login process and is unnecessary for an open event.
3. What special add-ons would you need for the event?
One of the biggest advantages of hybrid events is that they are very versatile. You can mold your event how you like and add special add-ons to keep different participants segregated.
Now, segregation can be done on various levels, like creating separate table groups containing 6-8 participants. Similarly, there can be a special virtual VIP lounge that can facilitate private conversations between the top-level managers of the company.
Thus, you can create many such segregated groups where people holding similar interests can join with the help of the AI-matchmaking feature.
4. Will your attendees get a virtual walkthrough?
The virtual platform is responsible for making the participants understand the event’s layout.
Given that they are visiting your event for the first time, they are unlikely to know how to navigate to the main event and check out other features simultaneously.
Therefore, you must call their support staff and inquire about whether or not they will provide a demo video to the attendees. A virtual walkthrough will help the attendees explore all platform features and ultimately have an immersive experience.
5. Will you get customization options available for sponsors?
Sponsors are an integral part of the event. They would need dedicated booths to portray themselves in the event.
Therefore, the hybrid platform should have brand customization available so that the company’s logo, description, and images can be portrayed effectively.
Also, the platform should provide a data tracking feature so that you and your sponsors can ascertain how many people clicked through the CTAs and checked out different sponsored products.
A hybrid platform should complement you in conducting your virtual event. It should harbor all the necessary features useful to conduct the event professionally.
By answering these five questions mentioned above, you can lay your hands on a platform best suited for your virtual event. So, contact a hybrid events platform today and discuss these questions with them.